Da-ting! A pop-up displays over the screen of your phone, it may not have appeared the first time in a day but every now and then, or on desktops even.
They must have interrupted your work…but you gave permission to do so. Isn’t it?
The pop-ups are meant to grab the visitors’ attention and expand the retail presence, by alerting users about changes or updates in your company or offering new promotions or deals.
The same works for your eCommerce customers as well, you also want their undivided attention, considering the fact that you may not annoy them. Achieve this undivided attention through eCommerce pop-ups!
The eCommerce pop-ups are something that isn’t talked about much but is a very efficient feature of the internet. It has proved itself to be a key tool in eCommerce marketing by driving an increase in conversion by up to 44%.
What all you can do with eCommerce pop-ups?
When done with the right strategy, pop-ups go hand in hand with increased conversion rates, more leads, and generating more revenue. Even the major eCommerce brands are using pop-ups to entice and engage their customers on their website as their go-to choice of strategy for growing sales.
If you are set with the goals you want to achieve with the display of pop-ups, you are only left with:
- Selecting the right pop-up tool
- How to measure their performance
Discussing the latter part first, here is how you can measure the success of your played pop-ups.
- Drive more sales
- Grow your customer list
- Generate more leads
- Improve your customer experience
- Now discussing the former one, selection of the right pop-up tool for your eCommerce.
Top 7 eCommerce pop-up apps to increase your sales
We have taken the liberty and listing the top Shopify apps that will help you add pop-ups to your eCommerce store. When executed correctly the pop-ups have the power to make a big difference in your conversions.
Here are the 7 best Shopify pop-up apps you can use to take your conversion to new heights.
Let’s get started:
1. Buy Now Upsell Popup ‑ Trtle by Shipway
What does the app do?
Buy Now Upsell Popup ‑ Trtle by Shipway is one of the best Shopify apps for upselling. The pop-up app helps D2C eCommerce merchants to set cross-sell, upsell, and bundling opportunities on their eCommerce website and increase AOV.
The platform allows setting a popup to display the recommended products similar to the buyer’s choice or “what other customers also bought” as soon as they click on the “Add to Cart” button.
It is an easy-to-use app, in which no coding is required. You can anytime add and customize this upsell pop-up between the product page and the cart, as per your brand’s theme. The platform is helpful to increase sales and profits.
Highlighting Features:
- Add an upsell popup between the product page and the cart.
- Instantly turn the app on or off.
- Pre-populate upsell with digital products.
- Customize the upsell pop-up to suit your brand.
2. Personalized Recommendations by Glood.AI
What does the app do?
Glood.AI is an AI / ML-led personalization platform that ensures dynamic and engaging shopping experiences for end customers through real-time personalization. It allows e-commerce businesses to implement product recommendations that provide an attentive and exclusive shopping experience to their users. It engages shoppers, boosts sales, and drives growth for a D2C eCommerce store.
Glood.AI helps to delight the store visitors to become buyers, ensure consistent user experience with – personalized marketing, checkout upsells, and promotions, across all channels with integrations, and increase conversions and sales by providing a personalized experience to the visitors either onsite or via marketing channels such as emails, web push notifications.
Highlighting Features:
- Automatic Personalized Recommendations using Machine Learning
- Manual 1-1 Product Recommendations
- Recommendation Rules based on Product Tags & Product Type
- Custom Templates
- Headless Commerce + Headless Recommendations APIs
3. Neowauk ‑ Survey, Quiz, Wheel by Neowauk
What does the app do?
The Survey, Quiz, Wheel popup providing app by Neowauk is great for eCommerce websites. As it can function to create popups for numerous activities including the general email subscription, notifications, and Facebook-like popups. It helps you to keep customers informed about the latest developments and bring them back to your website increasing the chance of repeat purchases.
The app offers many other popups that are great for engaging visitors and can help keep them on your website for longer including a survey popup, spin to win popup, and a trivia popup. These can increase the awareness of your brand amongst visitors and getting a chance to be rewarded for a first-time purchase is something, no one want to lose. Another one is to add a discount timer popup which creates urgency and can push order values to help you sell more.
Highlighting Features:
- Design your popups with an easy-to-use WYSIWYG editor.
- Frequently updated popups.
- Discount codes can be automatically generated for you.
- Create user behaviors for when the popup should be displayed.
4. OptiMonk Popups: Email, Upsell by Optimonk International Zr
What does the app do?
OptiMonk is helping more than 40,000 eCommerce stores to increase their conversion rates and generate more revenue using laser-targeted popups. It’s an easy-to-use platform for creating personalized pop-ups that convert 2X better than generic untimely onsite messages. Create targeted popup messages, get them in front of the right visitor at the right time, and turn your store into a well-oiled sales machine.
Highlighting Features:
- 300+ visually stunning popup templates for desktop and mobile visitors
- Set any campaign goal – Exit Intent Popups, Email Popups, Messenger Popups, Upsell Popups, Discount Popups, Free Shipping Bars
- Seamlessly embed product images and information from your Shopify store directly into your popups.
5. Spin Wheel Popup+Email Pop-ups by WooHoo Popups
What does the app do?
Spin Wheel app is here to win your email conversions with pop-ups. The app will make you forget the boring popups that don’t convert, rather will boost your store subscribers’ experience with WooHoo spin to win email popups & Email/Sms opt-ins. The app helps to generate more conversion & revenue. Sell and convert with highly engaging popups games that have proven to engage customers with discount pop-ups for email marketing.
Highlighting Features:
- Provide each subscriber with a completely unique coupon code that can only be used once and can’t be reused.
- Create two games or more, run them simultaneously, and analyze each one’s conversion rates.
- Increase your subscriber’s list by displaying exit-intent coupon popups.
6. Sale Kit‑Social Proof, Pop Up by qikify
What does the app do?
Sale Kit is a simple yet efficient app that provides powerful Social Proof and Urgency solutions for eCommerce websites. It is an essential tool to boost sales, reduce abandoned carts, and build trust. The app provides multiple tools to boost eCommerce sales with an easy-to-setup customize campaigns and an intuitive interface that quickly creates social proof, urgency, announcement bar, countdown timer, and newsletter popup with available themes and templates. Displaying sales pop information by importing real-time data or customizing manually.
Highlighting Features:
- Create social proof to build trust and trigger users’ FOMO with sales pop, online visitor count notifications, and sold count notifications.
- Adding urgency & scarcity to motivate buyers to check out quickly with promotion bars such as cart countdown, announcement bar, countdown bar, and newsletter bar.
- Create pop-ups to increase engagement, collect leads & promote your campaigns.
7. Popup Signup‑Sales Pop Banner by Autoketing
What does the app do?
Being an online business owner do you also face the following problems – How to collect customers’ personal information? How to effectively use the collected information files? If yes, then Popup Sign up‑Sales Pop Banner is for you.
The mission of Popup Signup-Sales Pop Banner is to help eCommerce website merchants to collect contacts and use them effectively to drive sales. As the sales popup creates strong FOMO for your visitors and helps grow business. It is a powerful popup banner app that helps you grow more sales and build email databases.
Highlighting Features:
- The theme set with an eye-catching design
- Serving custom designs that customers want (Order your design)
- 3 layout styles – Show all areas (Light – Sidebar – Floating)
Conclusion
Pop-ups are great to grow the email list and grow more sales. We hope the list of Shopify apps we created will help you pick the right pop-up tool for your eCommerce business.
You can explore and experiment with each platform and observe which fits your requirement the best!
The takeaway is – Pop-Ups are a powerful representation to grab customers’ attention and the perfect option that balances the space between asking permission and getting your customers’ attention. When done right, they’re the much-needed push that encourages consumers to take action.
Depending on your D2C eCommerce size, the needs, and the challenges your business faces you could make the right choice.
Happy Growing!
