by Shivangi Singh | Aug 4, 2023 | eCommerce Marketing
Customer acquisition cost refers to the amount of money businesses spend on acquiring new customers. In today’s competitive business landscape, reducing customer acquisition costs is crucial for maximizing profitability. By implementing effective strategies,...
by Shivangi Singh | Aug 1, 2023 | eCommerce Marketing
“It takes months to find a customer……seconds to lose one”~ Vince Lombardi In the business landscape, this axiom resonates profoundly. Acquiring customers demands time, yet they can slip away swiftly, leaving revenue gaps. Recognizing that retaining customers triumphs...
by Shivangi Singh | Apr 23, 2023 | eCommerce Marketing
In 2022, the influencer marketing industry achieved a total worth of $16.4 billion. Moreover, 93% of marketers have used influencer marketing in their campaigns, and it’s now considered a key advertising strategy. Influencer marketing is here to stay. In 2023, brands...
by Shivangi Singh | Apr 14, 2023 | eCommerce Marketing
Managing customer relationships is crucial for every business’s success. And, to do so, all you need is CRM (Customer Relationship Management) software as it can streamline your customer interactions and is an essential tool for any eCommerce store. From...
by Shivangi Singh | Mar 17, 2023 | eCommerce Marketing
According to the most recent statistics on the global apparel industry, the revenue generated by the market is projected to surpass $1.7 trillion in 2023, representing a year-on-year growth of 13.7%. Isn’t this news big proof that you should soon start your...
by Shivangi Singh | Feb 27, 2023 | eCommerce Marketing
Bing Gordon rightly said ‘The potential for social commerce today is “infinite”. Every eCommerce site will have to adapt.’ And, so, do the recent projections state. Yes, social commerce is projected to grow to $604.5 billion by 2027....
