by Shivangi Singh | Dec 24, 2024 | eCommerce Marketing
Founded in 2020, DelightChat is a famous customer service and marketing tool for ecommerce brands that use WhatsApp, Instagram, and other channels. Though it is a famous software, it may not be the perfect fit for your eCommerce brand. Now, what should you do? Check...
by Shipway | Jul 8, 2024 | eCommerce Marketing, eCommerce Shipping
There are times in the eCommerce business when a lack of a free delivery option at the checkout step results in a negative experience for online shoppers. Customers often tend to avoid paying for shipping charges, even after a huge cart value, unless it is for urgent...
by Shivangi Singh | Sep 22, 2023 | eCommerce Marketing
With over 800+ D2C brands in India, standing out in a competitive market requires more than just a quality product. The key is to build brand awareness that captures attention and leaves an indelible mark. Want to know how to achieve this and draw new customers to...
by Shivangi Singh | Aug 4, 2023 | eCommerce Marketing
Customer acquisition cost refers to the amount of money businesses spend on acquiring new customers. In today’s competitive business landscape, reducing customer acquisition costs is crucial for maximizing profitability. By implementing effective strategies,...
by Shivangi Singh | Aug 1, 2023 | eCommerce Marketing
“It takes months to find a customer……seconds to lose one”~ Vince Lombardi In the business landscape, this axiom resonates profoundly. Acquiring customers demands time, yet they can slip away swiftly, leaving revenue gaps. Recognizing that retaining customers triumphs...
by Shivangi Singh | Apr 23, 2023 | eCommerce Marketing
In 2022, the influencer marketing industry achieved a total worth of $16.4 billion. Moreover, 93% of marketers have used influencer marketing in their campaigns, and it’s now considered a key advertising strategy. Influencer marketing is here to stay. In 2023, brands...
